Wu Chuwei: A True Person in Exterior Wall Services
Release time:
2019-12-22
Source:
Person
Thing
Shaodong |Wu Chuwei
From apprentice to entrepreneur, from interior walls to exterior walls, for more than twenty years, with the changes and fluctuations in the painting industry,Wu Chuweiconstantly adjusting the posture of progress, what has changed is the increasingly exquisite skills and more comprehensive services, what remains unchanged is the pursuit of quality andcraftsmanintegrity.
Exterior wall decoration, first choice Meihui
“There are many business people in Shaodong, and after making money, they will return to their hometown to invest in real estate, mostly self-built houses and villas. The exterior wall stone-like decorative materials have become the current first choice.” As early as 2015, Wu Chuwei had already sensed the business opportunity in the exterior wall market, and chose to cooperate with a brand in Hunan. Initially, it went relatively smoothly, but as competition intensified, he realized the importance of "big brands." "Business people travel far and wide, and with more experience, their demands become higher. It must be a big brand, and the effect must be the best."
△ Partner Tan Yongxiang
In 2017, Wu Chuwei began to look for new agency brands. “The exterior wall coatings from Fujian are the best, and there are many big brands.” Recommended by a friend, Wu Chuwei began to contact "Meihui Stone-like Paint." After some research, keywords like "expert in villa exterior walls," "consecutive winner of the Golden Paint Award," "contract-abiding and trustworthy enterprise," "100,000 square meters production base," "occupational safety," and "environmental protection ten rings" lingered in his mind.
The next day, he tentatively called Meihui's customer service, "After one call, the business manager came over immediately to discuss,which made me feel the brand's attention to the market." After a night of in-depth understanding, Meihui's quality concept and support policies impressed Wu Chuwei and his partner Tan Yongxiang, and both parties immediately signed a cooperation agreement.
Strict control creates benchmarks
"Mr. Tan mainly handles business negotiations, while I am responsible for construction and service." After clarifying the division of labor, relying on the construction site resources and channels accumulated in the early stage, along with the full guidance of Meihui's technical service department, they quickly started the first set of model houses. "At that time, it can be said that we did it at a loss, after all, it was a new product."
Coming from a craftsman background, Wu Chuwei quickly mastered the systematic construction process of stone-like paint. During the renovation, Wu Chuwei fully explored the advantages of stone-like paint, such as high quality, multiple color options, and flexible customization, providing many constructive suggestions to the owners in terms of detail construction, component modeling, and color matching. "It can be said that whatever the bosses want, we can solve it immediately, and we have received a lot of praise."
"The effect of stone-like paint is much better than other brands in terms of texture." Whether it is Wu Chuwei's pursuit of excellence or the word-of-mouth effect of the brand, soon, Meihui Stone-like Paint squeezed into the top three of the Shaodong exterior wall coating decorative material market. "Our model houses often become benchmarks that other brands compete to imitate."
A promise is worth a thousand gold, living up to trust
Most owners have been doing business outside for many years, which puts higher demands on Wu Chuwei's service. "Many bosses do business in Southeast Asia, and they don't have much time; once the contract is signed, they go out." From the design of the effect drawing to every construction process, Wu Chuwei provided timely feedback to the owners who were far away.
"After they signed the contract, they let me renovate, which is a trust in me. One must be honest; if a promise is made, it must be fulfilled, and one must never let them down." Wu Chuwei strictly followed the craft standards, basically staying on the construction site every day, "If one time doesn't work, then come again, until the promised effect is achieved."
"There are indeed more worries, after all, the owners are not at home, but as long as there is patient communication and sincere treatment, these will not be a problem." Wu Chuwei believes,doing exterior walls is about providing service, not only must one have the ability to meet the owners' decoration needs, but also consider the experience and feelings of the other party throughout the cooperation process. "I think this is what a good brand should have."
Steady progress, inheriting the past and opening up the future
Upholding the pragmatic and frugal spirit of craftsmen, Wu Chuwei, who usually revolves around the construction site, finds it hard to relax. Once he has time, he either studies craftsmanship or chats with the masters about various matters inside and outside the construction site, living simply and freely.
Heaven rewards diligence, and humanity rewards sincerity. With the joint efforts of him and his partner,the sales of stone-like paint doubled in the second year of cooperation, and there has been significant growth this year. "For the next step, we have already planned, leveraging the national trend of green development and lightweight safety of exterior walls, we believe that we will definitely do better in the future." In the future, they will further explore the township market, leveraging brand empowerment, improving the operational system and channel construction, and seeking greater progress.
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